LONDON – New tourism figures issued recently confirm that Britain is well placed to build on encouraging inbound Olympic numbers.
September’s International Passenger Survey figures issued by ONS reveal that visitor numbers were up by 1% (2.63m) and that visitor spending reached a record £1.9BN (an increase of 17%). Overseas visitor spend in the UK is now 5% higher than in the first nine months of 2011
It is estimated that 680,000 visits from overseas to the UK in July, August and September were primarily due to the London 2012 Games or involved attending an official ticketed event.
For July to September the average spend by people attending or involved in the Games was £1,350, more than double all other visitors and another record for average spend.
Sandie Dawe, VisitBritain’s Chief Executive, said: “These figures offer us an ideal platform to create a golden tourism legacy…
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